J&J Family of Companies Менеджер по исследованию рынка in Москва, Russia
Insights generation based on internal and external quantitative data and adding business value
Analyze internal data and secondary research data to generate actionable insights
Communicate insights to sales and marketing teams in an effective way
Primary market research
- Drive primary market research including customer loyalty studies, concept tests, customer preferences studies, etc.
Self-reported data generation
- Organize processes and tools of self-reported data generation and use this data for insights development
Ad hoc data queries
- Support ad hoc data queries from marketing and sales teams
Management of 2 MR specialist
MR budget control
Communication with internal and external stakeholders
Требования к кандидату
Experience: 5+ years of BI or marketing research experience. Experience in market and product performance analysis. Experience of working in cross-functional teams.
Knowledge: basics of primary and secondary research, market analysis techniques. Fluent Excel and Powerpoint user. Advanced data analysis methods and tools, programming skills, competitive intelligence knowledge, IMS Health data base experience are all advantages.
J&J LLC Russia (8431)